Imogen Heap and Her Interactive Dress

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Last weekend, at the Grammy's, Imogen Heap wore was was called a "Twitdress", a dress with an attached monitor that supposedly displayed tweets in real-time. The screen was so small and hidden during the broadcast that it was difficult, if not impossible, to tell if it was working but it sure looked interesting.  While this wasn't the best example of how to infuse an outfit with technology, given the size of the viewing audience, might be the most exposed example of interactive fashion in the world.  The parasol-as-wifi-antenna was a particularly inspired touch.

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She wore the dress as she accepted the (appropriate) award for Best Engineered Album, Non-Classical. Not only does she have 1.3 million followers, she's embraced the digital age by inviting her fans and followers to provide feedback, remixes and lyrics ideas.







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EXP is edited by Craig Kanarick and looks at the ways innovative brands are expressing themselves through the integration of digital technologies into objects and spaces, sustainable actions, real-time communications and open innovation.

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